The world of sport and taking card payments
The world of sport
Sports clubs are often mistaken for being just a sports club, but they are so much more than that. It is a business providing hospitality services and many have retail outlets for club merchandise as well as offering a variety of alternative venues and other services. It’s like a complete hospitality and retail service under just one roof. That’s why taking card payments is one of the services that will help you receive quick and secure payments, support customer service and increase revenue for the club; as well as delivering a much better service for the supporters and consumers in the bars, restaurants, shops and more.
Why take card payments?
It has been proven that consumers today prefer to pay by card. Within the hospitality and retail sector only, the percentage of card use on products and services is over 85%. This figure is rising each day, as the benefits of taking credit and debit card payments far outweigh any other form of payment. With customers no longer being confined to just cash payments or being limited to what they can spend, card payments offer a better service resulting in customers spending more on cards than they would paying with cash.
Card payments at the sports club or stadium
Recently Liverpool Football Club stepped over to Bluetooth Chip & PIN terminals for their hospitality payment services at Anfield Stadium. The Bluetooth Chip & PIN terminals are easy to install and are ‘plug and play’ configured, so there is no loss in doing business and it’s also easy for the staff and corporate guests to use. Other sports clubs using Chip & PIN Solutions are Motherwell FC, Warrington Wolves and many more. But it’s not only the bigger sports clubs that can benefit from taking card payments. A perfect example is Bishop’s Stortford FC, who is using wireless terminals at the club for their events and hospitality services. The advantage is they can take quicker payments, deliver a better service to their supporters and customers and generate more sales.
How do I start taking card payments?
To start taking card payments you need to have a merchant account. This can be done with the payment solutions provider. For instance, Chip & PIN Solutions provides a complete payment solution from terminals to EPOS systems and merchant accounts. Once the application has been approved (and this can be done as quickly as 1 day), you could have your business up and running within 3 working days. There is no fee to set up the merchant account and the only charges that will occur are the leasing cost of the terminal and any transaction fees.
We are already taking card payments, why change provider?
If your business / sports club is already taking card payments, it is always worth researching the available payment providers to find out if you are getting the best deal. Have a look at Chip & PIN Solutions for the cost, support, 24-hour service, merchant rates and technology. The switch is very easy to make with no disruption to your business or taking card payments at all.
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